Tesco uses lower price offers to attract customers in the face of competition

Tesco uses lower price offers to attract customers in the face of competition

Britain's largest retailer Tesco on Thursday raised its 2025/2026 profit guidance as the supermarket chain won customers with competitive prices.

Group adjusted operating profit is now expected to reach between £2.9 billion ($3.9 billion) and £3.1 billion, up from a previous forecast of £2.7 billion to £3 billion, Tesco said in a statement.

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