Photo Credit Best Western Hotels.jpg

Image Credit: Best Western Hotels

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Best Western Has a Luxury Side and Most Travelers Don’t Know It Exists

Best Western Has a Luxury Side and Most Travelers Don’t Know It Exists

The Best Western sign is familiar to almost any American driver. It means affordable, reliable and no-frills. What it doesn't suggest is luxury boutique hotels in Bangkok, a centuries-old city square in Belgium or a wellness retreat in the Mexican highlands. All three fall under the same parent company most travelers have never heard of.