(StatePoint) Cult-favorite products acquire that status for a good reason. They’ve already been purchased, tested and adored and by other consumers. The good news is that identifying the fan favorites that can help you revamp your routine doesn’t have to require hours of research. Simply looking for The Product of the Year red seal of approval when shopping means the product has the thumbs-up from consumers like year.

The 2026 Product of The Year Awards is the nation’s largest consumer-voted awards program dedicated to recognizing product innovation. Winning products were selected based on the opinions of 40,000 American shoppers through an independent national study conducted by Kantar, a leading global research firm.